At Strands Retail, we’ve been striving to stay at the forefront of personalization and recommendation research since 2005. Over the years we’ve discovered that there is lots of confusion in the market as to which type of product recommendation is best for which page on the store site and how to implement it.
To help and guide our clients in their implementations and to get the most of our technology, we decided to document our experience to a few carefully curated pages of hard-hitting, profit-swelling content. The result? The Ultimate Page-by-Page Guide to Product Recommendations. In it, we analyzed the suitability of various types of recommendations for each major page of e‐commerce stores and email communications. It’s chock full of real world examples. While lots of placement combinations are certainly possible, we found the ones we highlighted to be the most successful across the board.
What’s in it for you?
This powerful report pulls together theory and practice in one solid package that offers up specific ideas you can implement in your own online retail store today.
Here’s what you can expect to learn:
- The importance of personalization in modern eCommerce
- The three main types of product recommendations that work best
- Which pages on your site are best suited for each type of recommendation
- Where NOT to place product recommendations and why
- How to extend the power of product recommendations to email
- Specific, illustrated examples from successful Strands clients who are doing it right
How long will it take to read?
There’s a ton of information inside, but there’s zero fluff. We expect you can give it a thorough reading in 15 minutes or less.
How long will it take to implement?
If you have control of your eCommerce site’s backend and are ready, willing, and able to hit the gas and accelerate your profits, you can start implementing the powerful suggestions contained in this white paper in 15 minutes or less.
So, do you have half an hour to invest in growing your eCommerce business?