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eCommerce Marketing Blog

The Ultimate Checklist for your E-commerce Checkout page in 2016

Posted by Vaida Pakulyte on Feb 18, 2016 8:00:00 PM

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When it comes to checkout pages and converting online shoppers, every detail matters. In fact, only 16.5% of people complete the actual purchase. The sad truth is that optimizing an e-commerce checkout page is difficult, but once you determine the areas that need improvement, you can quickly get to work on them. 

There are a number of ways retailers can entice visitors, but we summed up some points that will get you ready for 2016. Take a look at this checklist and use it to optimize your e-commerce checkout page for higher conversion rates.

Shopping Cart Abandonment

Topics: Ecommerce Marketing, Shopping Cart Abandonment, Shopping Cart Recovery, ecommerce trends, Trends in ecommerce

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